“To coincide with our launch we’ve worked with Dr Simon Moore of The British Psychological Society to create a 60-second test that scores how interesting a person is, out of 100.
It’s called The Quirky-Interesting Test and we’re harnessing it to exclude any ‘unexciting’ types at sign-up.
Potential members must pass the test in order to join Love Flutter.” Wow.
This sounded like exactly the kind of tonic my love life has long been in dire need of.
Could science tell me whether I was interesting enough to be allowed to have sex with people?
Disappointingly, when I looked at the Q-I test the questions didn’t seem very science-based.
They didn't look very fun-based, either, unless you think fun is something dull marketing executives have in brainstorming sessions in beige conference rooms: Well, hang on; let's analyse this barrage of leading questions.
When I emailed Love Flutter’s co-founder and spokesman, Daigo Smith, he accepted that the quality of "interestingness" is a subjective thing, and didn’t really defend the test as a scientific exercise.
“What we're trying to achieve is to gather like-minded, interesting singles together in one place so they can meet each other and connect around things they love doing,” he told me.“As for excluding people and telling them they're 'not interesting' we do that in a nice way.We never tell someone they're boring, that'd be really negative – we just hint that they might want to explore their interesting side a little more." He didn't explain what this exploration might involve – a "quirky" bungee jump?Go to London City airport and collar any one of the thousands of accountants who split their time between the office in Canada Water and bars that shut at 9PM in Zurich – then come back and tell me, was it a particularly riveting conversation?Is Keith Richards more or less interesting than Dan Gillespie Sells (the guy from The Feeling)?What if something you'd tweeted had amassed 21,000 RTs because people hate you and think you're an idiot?