I didn’t feel like myself.” But back to the matter at hand: What do you tell friends and family when you’ve met your latest flame on Tinder?
“Your parents will love me,” Joel, 23, insists on his profile, while Kory, 22, simply states, “It’s not your booty, it’s your beauty.” Ugh, swipe left. In cities like New York with fast–paced, cutthroat dating scenes, the app has taken off and just might be changing dating forever. They want to diversify, a goal that for many a hot new tech company has turned out to be the kiss of death.
Users tend to grumble every time a giant like the ever-changing Facebook adds a new feature, and now young people are leaving the site in droves.
Nobody cares about Instagram’s new direct messaging feature.
And Yahoo’s shift away from search toward, well, whatever it is they’re trying to accomplish hasn’t been met with rave reviews and dollar signs either.
How do you say “no,” though, when an app takes off the way Tinder has, especially among the young?
Whereas traditional online dating sites Match and Ok Cupid painstakingly cultivate the image of being for serious people (aka grown-ups) interested in long-term relationships, Tinder cuts to the chase—thrillingly, say users.
“When I was on it,” says Bethany, “I felt a little voyeuristic, a little excited and different.
You test the boundaries of what you can and cannot say.
Nick’s grandparents didn’t know each other yet, but in college, they rode the same bus to class for months.
Gramps admired his future wife from afar—well, a row or three away—until the last day of the semester, when he finally gathered the gumption to ask her out. “That’s a great story,” Nick (not his actual name), a 30-year-old advertising creative, says to me over lunch.
“‘I swiped right on her picture’ is not the most romantic story in the world.” We’re talking about Tinder, the controversial and addictive online dating app that might just send sites like Match and Ok Cupid to the start-up graveyard.